There are a few things that every seasoned website developer DREADS hearing a prospective client say they’d like when they are inquiring about a new website or a website revamp.

Here are the top 3 things that strike fear in our collective hearts.

  1. Make it pop! No other phrase, with the exception of “It doesn’t work on Internet Explorer”, strikes fear in a designer’s heart than hearing “make it pop!”  I don’t know of a single soul who actually knows what that phrase means, let alone how to translate it into an actual site design.  Do you mean contrasting colours? Do you mean a background video?  Try to be clear and show the designer examples of what “pop” is to you!
  2. It would be great exposure for you! I’m willing to bet that every web designer has heard this when a prospect has balked at paying the price for a professional website!  And it’s highly unlikely that someone who is looking for something super cheap is going to have enough traffic to their new site to even entertain a rate break!  Highly discounted rates are rarely a good idea.
  3. I want my site to look exactly like {insert site name here}! This is one that hits particularly close to home for me.  I once had a client tell me he wanted a site EXACTLY like my own website, functionality, content and all.  And he was FURIOUS when I would not hand it over to him!  Your website should be a reflection of YOU, not someone else.  Also, plagiarism.  And copyright violations.

When you approach a web designer for a project, have an idea of what you’d like, and give your designer your requirements.  Be prepared to invest a lot of time to work WITH your designer to create a site that will truly be right for you and your business!

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